Tuesday, September 5, 2017
NATIONAL RIFLE ASSOCIATION OF AMERICA
11250 Waples Mill Road - Fairfax, VA 22030
FOR IMMEDIATE RELEASE
Sept. 5, 2017
Contact: Andrew Arulanandam; (703) 267-3820
Ravin Crossbows Announces Sponsorship of NRATV’s NOIR
FAIRFAX, Va. – Ravin Crossbows and NRATV announced today the crossbow manufacturer’s new supporting sponsorship of NOIR. NRATV’s NOIR, sponsored by Mossberg, ammo provided by Federal Premium and lasers provided by LaserMax Products, features popular personality Colion Noir. The enigmatic internet sensation didn't pick up a firearm until later in life, and wasn't pro-gun until the day he went to a range. Now the practicing attorney and urban enthusiast is the face of gun culture.
Ravin introduced their first crossbow in January 2017 and up-ended the crossbow category with their groundbreaking HeliCoil technology. Since then, the company’s crossbows have been lavished with praise from both the archery community and gun lovers who appreciate the rifle-like accuracy and handling of Ravin crossbows.
Colion never holds back or stays between the narrow lines of political correctness. On NOIR, his mission is to spread the facts about guns and hopefully change some minds. To that end, he challenges both pro-gun and anti-gun supporters alike to talk about freedom in real terms. A sixth season of the show will debut later this year.
“Colion is a perfect person to help us connect our brand and product with gun owners and enthusiasts,” said Mike Weinkauf, Executive Vice President of Ravin. “His unorthodox and untraditional approach to shooting sports is aligned with our ambitions to change the world of crossbows with our technology. His viewers will be blown away by the performance of our products.”
NOIR, sponsored by Mossberg, is part of the NRA News lineup of shows, which includes Cam & Co sponsored by Hornady, Commentators sponsored by Kimber, The DL, Frontlines, Ginny Simone Reporting, I Am Forever sponsored by Sig Sauer, Patriot Profiles sponsored by Smith & Wesson and more. All shows in the NRA News Presented by Ruger lineup, including NOIR, can be seen on NRATV.
About Ravin Crossbows
Ravin was started by avid hunters and world-class product designers with one goal in mind: to create the world’s best crossbow. For more than 20 years, the company has had an impressive track record of design and product development. With a wide range of archery products to their credit, they moved their focus to the crossbow industry and set out to produce the most accurate crossbow in the world. This led to the development of HeliCoil technology, which has industry-changing advantages that all work together to create an incredibly efficient, compact crossbow with rifle-like downrange accuracy not seen in any other crossbow. For more information, visit Ravin crossbows online at ravincrossbows.com.
About the National Rifle Association
Established in 1871, the National Rifle Association is America’s oldest civil rights and sportsmen’s group. Five million members strong, NRA continues its mission to uphold Second Amendment rights and is the leader in firearm education and training for law-abiding gun owners, law enforcement and the military. Visit http://www.nra.org.