Las Vegas, Nevada - A number of international players took to the field in Las Vegas during the 2013 SHOT Show. E.M.G. from Italy, Armament Technology from Nova Scotia and Kruger Premium Targets from Germany.
After a successful first run at the 2012 NRA National Rifle & Pistol Championships in Camp Perry, Ohio, the call for Kruger targets has been picking up steam.
"We are always surprised by how many people come to the show," said Kruger Sales Manager Joachim Seibold. "For us it is a big advantage because so many people stop by our booth. So many orders."
Now with a state side warehouse located in Oregon, their ability to fill those orders promises to be even quicker than before.
"Our warehouse is well equipped at the moment. If not for that, then you'd have to go to Germany to get something of this quality."
Originally reaching an agreement to provide the National Rifle Association with targets for the National Championships back in 2010, Kruger has experienced a rise in demand for their product. Especially from the pistol competitions.
"I asked many pistol shooters at Camp Perry what they thought about the targets," explained Seibold. "There were no complaints. Everyone said how pleased they were with the quality. They had no problems seeing the holes, easily scored the targets, and everyone was happy. That's why the NRA asked us to be their manufacturer."
That success has created a new demand in the American marketplace. Venturing into the archery industry has been keeping them busy. And a competition target contract with USA Shooting has things humming too.
Busy as they are, Kruger has even managed adjust to the strict standards surrounding NRA's move to the Orion Scoring System.
"Yes, we also print targets for the company Orion. Those are in our new Oregon warehouse too," he concluded with a laugh.